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Articles

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Candy & Snack TODAY

Hitting the "Sweet Spot" At Retail

Kitchenware News

Tips For Avoiding the Retail Apocalypse

International Housewares Association Blog

Leverage Trends to Trigger Transactions: Motivate Shoppers to Buy Your Products

Floor Trends Magazine

How to Increase Flooring Education: A Conversation with Brian Gracon

Brian's Blogs

Rev Up Your Sales

There Doesn’t Have to Be a Retail Apocalypse

There Doesn’t Have to Be a Retail Apocalypse

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Explore marketing strategies used by car companies as examples of strategies you can use in your business. This video clip (the sixth in a series) from Brian's 2019 International Home & Housewares Show Innovation Theater education presentation shows you how. 

There Doesn’t Have to Be a Retail Apocalypse

There Doesn’t Have to Be a Retail Apocalypse

There Doesn’t Have to Be a Retail Apocalypse

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Explore the companies that are adding retail locations in this video clip (the second in a series) from Brian's 2019 International Home & Housewares Show Innovation Theater education program. 

Strategies Behind the Best Marketing

There Doesn’t Have to Be a Retail Apocalypse

How Great Are Your Customers’ Experiences?

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An understanding of the strategies behind the world’s best marketing can help you improve your marketing. Learn more in this video clip from Brian's 2019 International Home & Housewares Show Innovation Theater education program.

How Great Are Your Customers’ Experiences?

What Can Rock Concerts Teach You About Growing Your Business?

How Great Are Your Customers’ Experiences?

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Can you envision a time when your customers will be so happy to have bought from you that they want to pay you for a t-shirt or cap that sports your name or logo? Hmmmmm.

What Can Rock Concerts Teach You About Growing Your Business?

What Can Rock Concerts Teach You About Growing Your Business?

What Can Rock Concerts Teach You About Growing Your Business?

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In this blog, learn the importance of customer experiences in selling concert tickets and t-shirts, and what that means to you as your business fights the retail apocalypse.  

Marketing That Gets Results

What Can Rock Concerts Teach You About Growing Your Business?

What Can Rock Concerts Teach You About Growing Your Business?

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Check out strategies to increase sales using the latest branding, marketing and selling trends. 

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